Creator Report 2022
It doesn't matter which platforms you're on or how many followers you have: If you produce and seek to monetize content, you’re a creator.
The Future of Creativity: 2022 U.S. Emoji Trend Report
Emoji play a vital role in American's daily lives. From boosting mental health to improving workplace efficiency, U.S. emoji users see significant benefits from including emoji in their digital messages.
Most Contagious Report
In these pages you’ll find the Contagious team’s analysis of everything from how brands are tackling sustainability issues and reacting to shifts in the surveillance advertising landscape, to the importance of online communities and why the world is ready for more brutally honest comms, alongside our pick of what exceptional creativity looked like in 2021.
Top IT Trends 2022
Top IT trends for 2022 and How can tech professionals keep up with it all?
Adjust - Mobile App Trends 2022
The mobile app marketing industry has continually demonstrated its ability to take on challenges and distinguish itself via adaptability and rigorous dedication to quality.
Accenture + Fjord - Trends 2022
Fjord Trends organically bubble up from our designers and creatives around the globe, and tell a story of people and their relationships with the planet, technology, brands, and each other
The State of Fashion 2022
While overall fashion sales are expected to make a full recovery [in 2022], performance will vary across geographies.
Meta: Culture Rising 2022 APAC
Foresight methodology... Whats shifting? Whats sticking? Whats Next?
Jobs of Tomorrow 2022
As the world starts to recover from two pandemic years while facing an uncertain economic outlook, accelerating disruptions are translating into permanent changes to labour markets. In this context, the threat of widening inequality and stagnating wages appear ever more present.
Influencer Trends You Should Care About in 2022
We must acknowledge the role influence plays in your larger marketing mix, and how its unique success can best benefit your brand.
22 for 2022
The one certainty that remains is uncertainty. If we could name one shift of this past year that stands above all others, it would be that 2021 made us question lots of things we had taken for granted.
Retail Trends 2022
Bigger, better and Bolder Retail; new age of digital retail has arrived and all are invited.
Ad Context and Attention
Integral Ad Science uses eye tracking studies to see if contextually relevant ads work better against various brand metrics - and in general, they do. Now they would say that since they are a contextual targeting company but it makes sense and is supported broadly by decades of research from print and other media undertaken by independents like the ARF.
WAVEMAKER - 2022 tech trends through the lens of CES
Having evolved beyond its initial ‘Consumer Electronics Show’ namesake, CEScan now claim it is the largest tech trade show in the world and the internet
Spotify Advertising 2022 Global Trends Report: Culture Next - Gen Z Creator Edition
Gen Zs construct the next era of culture, blurring the lines between consumption and creation. So who is Gen Z, really?
State of Play: The Video Streaming Industry has Reached a Tipping Point
Advertisers are increasingly considering how to measure actual attention when planning and buying media. Impressions are a currency that provides opportunities to see - which are also opportunities to miss - and modern research companies use eye tracking technology to establish attention thresholds for different media - which has a dramatic impact on results.
Attention Time: Redefining How Marketers Measure And Optimize Ads In Real Time
Advertisers are increasingly considering how to measure actual attention when planning and buying media. Impressions are a currency that provides opportunities to see - which are also opportunities to miss - and modern research companies use eye tracking technology to establish attention thresholds for different media - which has a dramatic impact on results.
Hopin 2022 Event Trends Report: The Show Goes On
Virtual event platform Hopin shows how events are starting to come back, what hybrid looks like, and has very good tips for creating community and engagement at your next event.
Snap Consumer AR Global Report 2021
SnapChat's Global Consumer Report on Augmented Reality looks at the emerging behaviors that are becoming more mainstream for the Snapchat generation
Attention: Paying for Quality Time
In this report from MediaCom x APAC, they explore the use of Attention. Why use attention? What is attention? When do I use attention? How to assess attention well?