Including thoughts on: content creation, finding a new balance and reading friends content.

Extraordinary advances in artificial intelligence (AI) in 2022 have laid bare more immediate opportunities – and challenges – for journalism. AI offers the chance for publishers (finally) to deliver more personal information and formats, to help deal with channel fragmentation and information overload. But these new technologies will also bring existential and ethical questions – along with more deep fakes and other synthetic media. Buckle up for the ride.

Including thoughts on: nurturing junior team members, feeling a sense of play, and knowing that futures are always plural.

Interest rates are rising, economic clouds are darkening, and real estate deal flows are sinking because buyers and sellers cannot agree on pricing. But for all that, most commercial real estate professionals we interviewed for this year’s Emerging Trends remain reasonably upbeat about longer-term prospects. Not everyone is as sanguine as the CEO of an investment management firm who provided our opening quote, and there certainly are some troubling risks ahead for the industry. But the consensus mood seems to be one of cautious optimism that we will ride out any near-term slump and be well positioned for another period of sustained growth and strong returns.

Including thoughts on: getting here, chaotic rigor and winning pitches.

This year’s Growth Trends report you’ll find a plethora of growth opportunities across culture, people, technology and media that are waiting to be seized, along with key actions to help your brand take full advantage of them.

making a living through creativity, thinking new realities into being, and finding inspiration at art exhibits.

Last year, we emerged from the pandemic into a new online landscape. IRL and URL life were already impossibly entangled, and much was on the horizon: metaverses in which to while away our days, NFTs to deck the walls of digital houses, crypto wallets for paying for goods and services in virtual malls. But this year, what was cracked has now shattered into many segmented realities.

Including thoughts on being a futurist and unlocking possibilities with clients.

The 12th edition of WARC’s annual Marketer’s Toolkit includes a series of reports aimed at helping marketers identify and focus on key areas of industry disruption, determine the most effective strategies, and benefit from arising opportunities.

Including thoughts on focusing on what you can control and not on what you can’t control.

This year’s Global Risks Report has brought together leading insights on the evolving global risks landscape from over 1,200 experts across academia, business, government, the international community and civil society.

Nothing compares to the exhilarating and occasionally terrifying thrill ride of the American consumer in these times. The expand-contract cycle of the economy amidst a whirring storm of pandemic, supply chain issues, war and looming recession has left many consumers queasy but still standing and eager to prove their resilience.

Before we dive in, let's answer an important question: What do we mean when we say "trend?" The term is often associated with popular videos and audio clips. But we track trends at different speeds and sizes to give a more comprehensive understanding of global culture and creativity on the platform.

The January 2023 Chief Economists Outlook comes out amid continuing economic uncertainty and policy challenges of historic proportions.

Including thoughts on playing a part in culture and figuring out how people tick.

All signs should point towards a bleak and chaotic year as a rocky economy, political instability, and environmental deterioration persist. However, people are determined to show resilience, innovation, and joy in the face of continued hardship.

Including thoughts on exploring book stores, strategic territories and getting out of your own way.

A birds eye view of agency planning tools, processes - We've got the A(ccount) B(rand) C(omms) covered ;) Working with agencies of all types, all over the world, gives us a unique purview. Every agency has its own proprietary [sometimes even trademarked] strategic process that guides them. Every discipline has their own flavor, which then requires an integration process to stitch the pieces back together. We'll show you what’s the same about all processes and what’s interesting about the differences.